Marketing Suite
Customizable modulesto manage all your local marketing
We offer the most comprehensive platform on the marketfor centralising or decentralising your marketing activities
No more multiplicationof tools
We’ve put together all the modules you need to meet your network’s awareness, acquisition and loyalty objectives!
Hello, Hola, Hallo, our platform is available in several languages!
Features that makemarketing teams' day-to-day work easier 😎
Our Marketing Suite is suitable for all types of networks 😎
Concessions
A network of independent sales outlets representing a single brand.
Brands
A strong identity that promotes your products and know-how.
Groups
Brands come together to pool their resources and gain in power.
Franchises
A model that makes it possible to replicate a successful concept throughout France.
Local Marketing Platform FAQ
A local marketing platform like Digitaleo is a SaaS tool designed to help retail networks (dealerships, cooperatives, franchises, etc.) manage their local communications in either a centralized or decentralized manner. It enables local teams to easily customize and distribute campaigns (email, text messages, social media, customer reviews, etc.) while ensuring consistency with the overall brand image. In short, this tool allows marketing teams to align national strategy with local execution.
The Digitaleo platform consists of eight main modules that provide comprehensive coverage for retail chains: local visibility, online reputation management, targeted advertising, and direct marketing tools—all designed to support a 360° local strategy.
- Presence Management: Optimizing and synchronizing point-of-sale data across directories and search engines to maximize SEO and local GEO.
- Store Locator: Implementation of an interactive map on the website to streamline the web-to-store journey and drive qualified foot traffic to stores.
- Customer Reviews: Centralizing and managing customer interactions to enhance online reputation and strengthen local social proof.
- Social Media: Centralized management of local community engagement on Facebook, Instagram, and LinkedIn.
- Ads: Management and deployment of geotargeted advertising campaigns via Meta Ads and Google Ads.
- Direct Marketing: Design and automation of multichannel customer engagement campaigns (email, text messages, and voice messages).
- Print: Design and customization of physical communication materials in accordance with the brand guidelines.
- Media Library: A shared resource hub that includes an image editor to ensure visual consistency across the network.
A local marketing platform like Digitaleo is designed for all types of networks: dealerships, cooperatives, franchises, groups, brands, and branches. It is suitable for a wide range of industries, including automotive, real estate, retail, healthcare, services, hospitality, and food distribution. It is designed for anyone who wants to effectively manage their local marketing, whether they prefer a centralized, decentralized, or hybrid approach.
Given that 46% of all Google searches have a purely local intent (Source: SEO.com), a platform like Digitaleo becomes indispensable. It helps strike the right balance between central management—which controls the brand image—and the autonomy of field teams, who tailor their actions to their specific context.
Easy to use even without specialized knowledge, it saves local teams valuable time. Finally, it centralizes all marketing channels (social media, customer reviews, Google listings, advertising, and direct marketing) to maximize local visibility and in-store traffic.
Artificial intelligence is integrated into the Digitaleo local marketing platform as a true marketing assistant. It supports retail chains and stores in their day-to-day marketing management through several features:
- Customer Reviews: Automatic generation of personalized responses for Google and Facebook reviews.
- Social media: assistance in creating posts tailored to each platform (Facebook, Instagram, Google).
- Direct marketing: content optimization and intelligent personalization of SMS and email campaigns.
Objective: To simplify content creation and ensure professional, consistent, and timely communication for each retail location—all in just a few seconds.